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Apprenticeships

Apprenticeships

Our PRIDE values

Braintree District Council has developed values and behaviours that demonstrate and measure what we expect to see from our staff. They are integrated across the Council and are used as part of performance reviews, inductions procedures, the apprentice programme and all training interventions.

We call them PRIDE:

  • P - Perform well and get things done

  • R - Respect and value customers and staff

  • I - Improve and learn

  • D - Deliver that bit extra

  • E - Efficient and effective

 

P - Perform well and get things done 

We will: We will not:
Take responsibility for our actions and be accountable Be negative or disruptive
Be positive, show enthusiasm and energy - it's infectious Be resistant to change 
Be flexible and adaptable to get things done  Put things off or ignore colleagues and customers 
Work well together and be committed to what we do

Fail to manage our own performance 

R - Respect and value customers and staff

We will: We will not:
Be open and honest Be unhelpful or say 'It's not my job'
Listen and focus on customers' needs Say one thing and do another 
Be open-minded and treat everyone fairly  Disregard the views and opinions of others 
 

Support or tolerate a blame culture

I - Improve and learn

We will: We will not: 
Create opportunities for everyone to improve Cover up our mistakes 
Take ownership for our own development  Keep getting the same things wrong 
Share lessons learnt and help colleagues  Ignore customer feedback 
Welcome questions and challenges to help us do things better   

D - Deliver that bit extra

We will: We will not:
Focus on solutions, not problems Stick to methods that don't work or are outdated 
Be open to new ideas and aim high  Make promises we can't keep 
Have a 'can do' attitude  Work in isolation and only care about our own jobs 
Be proud of what we do  

E - Efficient and effective

We will: We will not:
Make the best use of the resources available to us Waste resources 
Communicate clearly with the right people at the right time Be unhelpful or rude 
Respond promptly to customers' requests  Be closed-minded and say 'I've always done it this way' 
Seek new ways of working to do our jobs more effectively Undermine change or improvements
Be open to new ideas, challenge the status quo and create novel solutions Fail to support the Council's move towards a more commercial culture
Recognise and act upon commercial or efficiency opportunities  Delay responses unnecessarily to colleagues or residents
Strive to support new initiatives and a more commercial culture